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Perpetrator-Victim Reversal After October 7: What’s Behind It?
An Odyssey Without a Moral Compass
Following the horrific Hamas massacre on October 7, 2023, public sentiment turned against the Israeli victims almost instantly: People around the world took sides en masse with Hamas, the terrorist horde that rapes, tortures, and murders. Survivors of the Hamas massacre were booed, pictures of the hostages and murder victims were torn down from the walls. How was this possible?
This perverse reversal of perpetrator and victim is the result of a media hate campaign waged by Hamas and its powerful supporters. Canadian attorney and political consultant Warren Kinsella has traced the origins of this campaign. Most of the following information is taken from his book The Hidden Hand, published in 2026. There you will find names, examples, evidence, and further details on the subject.
The Hate Campaign
Hamas and its allies did not limit their preparations for October 7 to military measures: Years before the terrorist attack, they planned a tightly organized communications campaign that involved Western universities, newspapers, and NGOs as well as Al Jazeera, X, and TikTok.
In terms of content, the campaign was precisely tailored to the respective target audiences. Particular emphasis was placed on younger people in the West—up to their early 40s—who can be manipulated particularly easily and inexpensively via social media.
In the months leading up to October 7, Hamas’s communications experts spread anti-Semitic lies, such as the alleged Jewish quest for world domination. Jews were portrayed in such a negative light that the planned lynchings might have seemed justified to some.
After October 7, Hamas had to cover up or downplay its own crimes. In doing so, it took a two-pronged approach: The torture, rapes, and murders of civilians were either denied, or it was claimed that Israel itself had committed these crimes to justify the alleged “genocide” in Gaza. Either way, the goal was always to delegitimize Israel.
The false reports were peppered with hate speech and emotionally charged images from the war.
Who needs bomb shelters: terrorists, yes; children, no?
In fact, however, it was not Israel but Hamas that had caused this war. Prior to that, Hamas had built a tunnel network hundreds of kilometers long—to which not a single civilian had access.
Not a single civilian! Anyone passing judgment on Israel should keep that in mind. But who has time to think when they’re constantly being fed brainwashing videos by Hamas?
The impact was enormous all over the world, in Muslim countries as well as in the West. The anti-Israel sentiment was so sweeping that even young Jews jumped on the bandwagon.
The goal of the Hamas campaign was to delegitimize Israel and incite hatred against Jews. Only in the West did people cater to the public’s sensibilities to the extent that they spoke of “Zionists” rather than “Jews.” The hatred was the same and, of course, was in fact directed indiscriminately against all Jews. With the exception of those Jews who made themselves available to their enemies as key witnesses against Israel.
Who is weak here, and who is strong?
Behind the campaign were powerful sponsors such as Iran, Qatar, and Turkey. China—long an avid supporter of Hamas—and Russia provided massive internet resources. Millions upon millions of Hamas supporters in Arab countries helped the posts from Hamas’s 160-member social media team garner the clicks and likes that fueled the algorithms.
In Gaza, “civilians” uploaded massive numbers of video clips that lent Hamas’s propaganda a semblance of authenticity. Of course, these “civilians” knew exactly what they were allowed to post and what they weren’t, if they didn’t want to be lynched by Hamas.
Further support came from the Muslim Brotherhood, Hezbollah, and the Houthis—and, of course, last but not least, from the useful idiots of the postcolonial left.
Human Rights Activists with an Anti-Semitic Agenda?
For a long time now, terrorist propagandists have been focusing particularly on institutions considered trustworthy in the West, such as Human Rights Watch, Oxfam, and Amnesty International. These NGOs have long since abandoned the altruistic intentions of their founders. From their massive budgets, they fund not only humanitarian aid but also anti-Israel reports. These, in turn, serve as templates for seemingly innocuous news agencies like the AP.
Governments blindly trust these anti-Israel NGOs. The United Nations quotes from their reports whenever it wants to pillory Israel.
Immediately after October 7, openly anti-Israel organizations emerged at Western universities:
- The opaque “Students for Justice in Palestine (SJP)” did not disclose where they got the money for their activities and for their handbooks, which circulated among America’s “Free Palestine” activists.
- The Palestine Committee, founded by the Muslim Brotherhood, focused on fundraising.
- Within Our Lifetime (WOL), now banned from all Meta social media platforms, glorified Hamas in and around New York.
- American Muslims for Palestine (AMP), Hamas’s North American disinformation NGO, is allowed to distribute its propaganda tax-free as a “nonprofit organization.”
And those were not the only NGOs through which generous funds and logistical support flowed from donor countries to finance manipulation, pro-terrorist rallies, tent camps, and unrest.
Truth? Lie? Who cares—as long as blood is shed?
Among TV networks, Al Jazeera is the flagship of terrorist propaganda. In Arabic, its Hamas messages reach potential young terrorists unfiltered. In English, Al Jazeera takes a more subtle approach: The Middle East conflict is portrayed here as a completely groundless war waged by a malicious, heavily armed Israel against amiable Palestinian civilians whose sole concern is for their wives and children and who, incidentally, wouldn’t hurt a fly.
Al Jazeera’s reporting has an impact far beyond its own audience. This is because it is readily and uncritically adopted by Western broadcasters such as the BBC, CNN, ARD, and ZDF. After all, Al Jazeera’s journalists—Hamas members being among them—are the only ones reporting directly from Gaza.
On its Arabic-language channel, the BBC unabashedly promotes the worldview of Hamas supporters. In the English-speaking world, however, the notoriously anti-Zionist “Guardian” took the cake: To determine the ratio of civilian casualties to killed terrorists in the Gaza War, it simply equated the number of Hamas terrorists known by name with the total number of Hamas terrorists. As if a terrorist weren’t a terrorist if we didn’t know his name. In this way, it spread astronomical figures of civilian casualties that had absolutely nothing to do with reality.
Today, the global public is being misled by a film—“NAZA”—produced by none other than this very demagogic “Guardian.”
One of the most influential sources of information worldwide is the English-language Wikipedia. More than any other medium, it stands for factual information that is clearly presented, carefully documented, and always up to date. Unfortunately, however, Wikipedia has also been hijacked by activists with an anti-Israel agenda1. One can no longer expect a balanced portrayal of the Middle East conflict from it. And Wikipedia is read not only by people but also by AI bots like ChatGPT, which continue to spread its anti-Zionist worldview.
Hamas is gaining influence over newspapers considered reputable—such as The New York Times, The Guardian, Die Zeit, and the Süddeutsche Zeitung—because it knows their weaknesses inside and out and exploits them: Since these media outlets cannot send their own staff to Gaza, they rely on correspondents who are under Hamas’s control and have adopted its agenda. They may not be professional journalists, but they know what newsrooms want: “If it bleeds, it leads.” And since newsrooms like to be on the right side of history, they’re given the appropriate narrative right along with it: Don’t talk about “self-defense”— call it “genocide.” Whatever Israel must do to ensure its survival: Call it wrong; denounce it.
Freedom of the press? What freedom of the press?
When Western media stray from the range of opinion that Hamas allows them, Hamas may force a change of course with explicit threats. Thus, the AP news agency will be careful not to describe Hamas as what it is: a terrorist organization. Threats against AP staff in Gaza in 2010 ensured that the news agency would henceforth report in a docile manner: Hamas, they now reported, had become more moderate and ready to assume governmental responsibility. A BBC reporter was also held hostage in Gaza for 114 days by a terrorist group, the “Army of Islam.” A warning that the BBC has evidently heeded: Even after the October 7 massacre, it refuses to call the Hamas “fighters” terrorists.
So much for the Western TV and print media that toe the Hamas line. For those who prefer the terrorist source itself, a multitude of Hamas websites are available. In Arabic, Hamas media reach an audience of millions in Muslim countries. In addition, Hamas maintains propaganda sites in eight other languages.
Hamas and Social Media
Among other things, Hamas used social media to instill as much horror as possible in Israeli society. On October 7, 2023, Hamas terrorists filmed their atrocities, streamed them live on Telegram, and shared them via the Israeli hostages’ social media accounts on Facebook, WhatsApp, and Instagram. Hamas also used the victims’ cell phones to taunt and threaten their relatives.
In Western democracies, Hamas uses social media to manipulate young people.
Hamas has won the war for dominance over public opinion on social media by a landslide. The ratio of “pro-Palestinian” to “pro-Israel” posts is 50:1. Since July 2023, Hamas had set up thousands of fake accounts across all platforms, which became active on October 7 with pre-written messages designed to either deny or justify Hamas’s atrocities.
Among social media platforms, X (formerly Twitter) has been Hamas’s favorite since Elon Musk took control and relaxed measures against misinformation. Meta’s decision to abandon content moderation in early 2025 also opened up new opportunities for the terrorist organization on Facebook, Instagram, and WhatsApp. However, Hamas enjoys the most momentum on the platform that young people primarily use to stay informed today: TikTok, which is controlled by China, a country siding with Hamas. Here, Hamas supporters fund entire bot farms to spread the terrorist narrative and suppress pro-Israel messages.
The Fruits of Lies
And so it is that a tyranny—China—and a terrorist organization—Hamas—dominate public opinion among young people in Western democracies. The propagandists benefit from the fact that even students in the West know alarmingly little about the background of the Middle East conflict. Hamas, its supporters, and its useful idiots stand ready to fill these gaps in knowledge with disinformation. From the anti-Semites’ perspective, the result is impressive: Contrary to all reality, many young people today view Israel as a colonial project, a white apartheid state that makes common cause with the supposedly evil U.S. to oppress a weak ethnic minority. They are unaware of Israel’s multi-ethnic society. They thoughtlessly deride Israel’s protection of its LGBTQ+ community from Hamas’s terror as “pinkwashing.” They refuse to acknowledge the extent of oppression in Islamist societies like that in Gaza.
„$30 for an hour of Israel-bashing? Deal!“
This is how cash-strapped students delude themselves into thinking they’re getting paid for a good cause when they participate in anti-Israel demonstrations, block highways, or harass Jews on their way to synagogue for $20 to $50 an hour. In Washington, it was Amnesty International that offered anti-Israel protesters $20 to $30 an hour from donor funds. Organizers of pro-Palestinian actions sometimes receive thousands of dollars from the U.S. Campaign for Palestinian Rights (USPCR) for just a few hours of work.
How much longer are we going to let this continue?
What on earth has come over Western democracies that they allow all these hostile activities by foreign powers to take place on their territory with virtually no resistance?
This inaction has strengthened the anti-democratic camp: The campaigns against Jews, Israel, and the West as a whole have become more aggressive and have spread throughout the West.
Hamas now has such a firm grip on our media that it can count on their cooperation in its global campaigns. On September 1, 2025, for example, 150 Western media outlets participated in a multilingual campaign that used the death of Hamas terrorists with press credentials as a pretext to denounce Israel as an alleged enemy of press freedom.
Another example: In May 2026, a study was published on Hamas’s sexualized terror on October 72. It was the result of two years of research by dozens of experts who had conducted over 430 interviews and analyzed more than 10,000 photos and video clips. And what was the global public discussing? The absurd lie from Hamas’s propaganda playbook, according to which the Israeli army allegedly trains dogs to rape prisoners.
This is how our compliant media are working to delegitimize Israel and ultimately destabilize the entire West.
How much longer can we afford to confuse truth and lies, friend and foe, in this way? When will we realize that Israel’s enemies are also our enemies—and that, with our willing cooperation, they are on the verge of destroying the very foundations of our freedom?
What needs to happen?
In light of Hamas’s propaganda victories, Israel’s communication efforts must urgently become more professional. We in Europe and America must finally take the enemies of Israel and the free world seriously. That starts with listening to them. In this way, we also learn to distinguish between our true enemies and those in the Muslim world who, like us, abhor extremism and anti-Semitism and sincerely want peace. We must work together with them.
At the end of his book on the Islamist masterminds behind anti-Israel hate propaganda, Warren Kinsella offers some recommendations for action. He advises making online anonymity more difficult, imposing harsh penalties for hate crimes online as well as in schools and universities, holding social media platforms more accountable, raising awareness, cutting off funding for anti-Semitic activities, and better equipping the police and the judiciary to combat the Islamist threat.
“Rape is Resistance,” anti-Israel activists posted on posters in Manhattan in April 2024.
Let’s be clear about what people who rally behind such abhorrent slogans have in common with our values: nothing.
Let’s show our disgust to those who condone terrorist rapists. Let’s stand in solidarity with those whom the Hamas-driven BDS campaign seeks to isolate.
Sources
Warren Kinsella (2026): The Hidden Hand
Middle East Forum’s Islamist Watch project
NGO Monitor
According to Warren Kinsella, American media outlets that report fairly on Israel include—in Canada—the Toronto Sun and the National Post, and in the U.S., the New York Post and the Wall Street Journal. In Germany, it is the media outlets of the Axel Springer publishing house that will certainly not be fooled by Hamas.